Saturday, February 10, 2018

Litterati: Get credit for picking up litter, get data, put pressure on sources

Interesting TedTalk about Litterati, an app that gets people to first take a picture of the litter and then pick it up. A school got kids to do it and got data that most of the trash were straw wrappers from their own school, so they asked the school to stop providing straws. A community figured out that most of their trash was unopened packets of hot sauce from a taco franchise. Data helped another community fight for a tax on tobacco products that were a source of litter, beating Big Tobacco.

https://www.ted.com/talks/jeff_kirschner_this_app_makes_it_fun_to_pick_up_litter

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