Wednesday, February 1, 2017

Inoculating people against fake climate news

Climate scientists aren't confused about climate change, but some members of the public and politicians are. In my view, the topic became politiziced when Al Gore became a major spokesperson for the issue. Often the messenger is as important as the message. But those in the oil business have been caught funding a confusion campaign. And many are subconsciously or consciously afraid of the policy and moral implications if they accept climate change as real and human-caused.

So how do we teach the public and our kids how to distinguish fact from self-serving fiction? This study shows that 'alternative facts' do in fact work to confuse people. But you can inoculate them by first deconstructing politicized messaging.

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